[New Job Opening] Programmatic Account Manager (Digital Hub) job Vacancy in Zenith, London W12

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Job Details:
Company name : Zenith
Position Name : Programmatic Account Manager (Digital Hub)
Location: London W12
Job ID : 442848b7b1e65c32
Description : Company Description
We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.
Our values
Driven by detail – We’re obsessed with every detail. The insight we gather helps us solve complex challenges and transform our clients’ businesses. It’s our job to know the detail so we can make our clients’ lives better.
The inventive spirit – This spirit is what sets our people apart from others in the industry. Our desire to find, create and develop new approaches and platforms to transform our clients’ businesses is where the magic happens.
Never give up – We’re our clients’ partners. So their goals become our goals. We do everything we can to not just meet those goals, but surpass them.
Our personality
Positive – We look for opportunities and celebrate solutions – we’re the type of people that make things happen.
Straight Talking – We put growth first and focus on the end result. This means keeping it simple and being confident in our insight.
In it together – We’re natural collaborators. We seamlessly work together – with our own brilliant specialists and with our external partners – to deliver better results for our clients.
Job Description
The role is an exciting opportunity to work on a client that is transforming its business and be a part of facilitating their digital step changing process. Nomad Foods is a leading frozen food company with brands like Birds Eye, Goodfellas, Iglo, Findus and Aunt Bessie’s; the company is at a key stage in their marketing journey and see Zenith as a key partner to help facilitate their evolution to become the best in class in the FMCG industry.
Nomad Foods are looking to consolidate all their digital spend across EMEA. The purpose of the Programmatic Account Manager role in Zenith’s Global team (based in London) is to manage programmatic campaigns for the EMEA Digital Hub being set up for Nomad Foods.
The candidate will work closely with the Programmatic Director to manage the overall programme with a direct responsibility for managing programmatic campaigns within the EMEA hub and driving excellent standards of delivery in programmatic execution.
This is a recently created role, which will report into the Programmatic Director.
The more detailed responsibilities are outlined below.
Team/Department Profile:
This programme will sit as part of the Nomad Foods team. The candidate will be expected to form a strong relationship with the Programmatic Director to drive programmatic best practice and leverage valuable learnings.
Responsibilities:
The Programmatic Account Manager is responsible for all aspects of Programmatic campaign implementation. This involves managing multiple accounts, maintaining best practice implementation for optimisation and campaign set up.
The candidate will also be responsible for account portfolio management with other stakeholders such as planners and the client, so must be able to identify new opportunities or potential weaknesses/limitations of strategies and communicate this effectively.
Understand and effectively communicate our programmatic value proposition, technology, and processes as related to the growth of current and prospective agency accounts
Execute and manage his/her client portfolio effectively using demand side platforms:
Oversee and manage his/her daily client portfolio campaign maintenance including communication, campaign setup, troubleshooting and reporting as well as managing the programmatic executive support
Oversee /work with agency stakeholders to manage, implement and deliver wider client project on the likes of DMP, dynamic creative, multi-touchpoint attribution etc.
Identify, assess and implement opportunities that will drive the programmatic campaign for his/her client portfolio forward
Oversee and resolve weekly and/or daily campaign QA reports to ensure accurate campaign results and trafficking routines
Supporting the Programmatic Director on areas that will further the Zenith Media programmatic offering (e.g., improving campaign operation efficiency such as reporting automation, developing process/service such as new product adoption, working on award entries and case studies)
Attend relevant internal, client, tech and supplier meetings as appropriate
Design measurement solutions that demonstrate the efficacy of campaigns
Create documents to showcase performance and provide in-depth analysis of results
Managing two programmatic account executives
Line management of programmatic account executives, with responsibility for their wellbeing, workflows and learning and development
Cascading best practice down to programmatic account executives, inclusive of financial due diligence and the completion of administrative tasks.
Qualifications
The ideal candidate will have prior hands-on experience with the major demand side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience, with Google Campaign Manager or similar campaign management systems, though this is non-essential.
Most importantly, they must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and truly be a part of something unique that will have a lasting impact.
Strong Programmatic knowledge and skills, experience in Programmatic trading with a proven track record in managing successful campaigns
Self-driven, results-oriented, solutions-focused with a positive outlook
Proficient in multiple DSPS and extensive knowledge of the RTB and wider programmatic landscape
Effective at people management and compliant with following policies and practices in line with the talent team. Good knowledge around recruitment, performance management best practice, motivation, development plans and issue resolutions
Advanced presentation skills
Advanced communication and writing skills – working across the team, within the wider agency, with clients and media owners
Strong analytical thinking and mathematical skills (knowledge)
Demonstrated critical thinking and problem-solving abilities.
Consistently over-delivering on client objectives
The ability to meet deadlines in a fast-paced environment; working under pressure and prioritise workload
Excellent project management skills to prioritise tasks
Be confident working with numbers and large amounts of data
Be able to adhere to processes and best practices
Highly organized, capable of working independently and as part of a team
Success criteria:
Successful planning of programmatic campaigns with positive client feedback
Achieve campaign KPIs
Positive support on team management & training
Strong support on thought leadership in programmatic and integration into overall mix
Positive relationship with the Programmatic Director and Digital Hub Lead
Additional Information
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.
We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.
Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.
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